PwC Australian Entertainment & Media Outlook 2016-2021
The Entertainment & Media Outlook involves a number of people across segment research/writing, data testing & analysis, design and video content, website production, marketing & campaigning, event coordination and tons of internal support to underpin this.
This years theme was 'Blurring: What business are you in now?' The Outlook showcases PwC's 16 year forecast and projections across 12 media and entertainment segments.
The project involves designing info graphics, charts, graphs, iconography and curation for the subscription based website. A printed condensed publication that highlight forecast at a glance. Collateral, presentations and social content.
The condensed Outlook publication was distributed at the external market launch at Mumbrella360 with record attendance and very positive comments from market contacts.